Meta's 'Whisper Strategy' to Discredit Jonathan Haidt
Internal Meta documents reveal the company planned to recruit academics to write takedown pieces against social media critic Jonathan Haidt, using a covert 'whisper strategy' to divide the academic community.
What we know
An account on X amplified another account on X's thread revealing that Meta had an internal PR plan to discredit Haidt by recruiting academics — including Andrew Gelman — to write critical pieces, turning academics against one another through a 'whisper strategy'. Another account on X also retweeted Gelman himself denying he was ever hired by Facebook for such a purpose.
By the Global Eye 24 desk, with AI assistance. Updated as the story develops. Spot an error? Write to corrections@globaleye24.com.